Privacy Policy

Effective Date: September 5, 2025

Last Updated: September 5, 2025

1. Introduction

WD Seafood ("we", "us", "our", "Company") is committed to protecting your personal information and privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website wdseafood.vercel.app (the "Site") or interact with our services.

By using our Site, you consent to the data practices described in this policy.

2. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide, including:

  • Name and contact information (email, phone number, company name)
  • Business information and delivery addresses
  • Order details and preferences
  • Payment information (processed through secure third-party processors)
  • Communication records and customer service interactions

Automatically Collected Information

We automatically collect certain information when you visit our Site:

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Pages visited, time spent on pages, and navigation patterns
  • Referral sources and search terms used
  • Cookies and similar tracking technologies

Business Information

As a B2B seafood distributor, we may also collect:

  • Business license and certification information
  • Purchase history and order patterns
  • Credit and payment terms information

3. How We Use Your Information

We use collected information for the following purposes:

Service Delivery

  • Process and fulfill seafood orders
  • Coordinate deliveries to major U.S. ports and cities
  • Manage customer accounts and relationships
  • Provide customer support and respond to inquiries

Business Operations

  • Improve our products and services
  • Analyze website performance and user behavior
  • Conduct market research and business analytics
  • Maintain quality control and food safety standards

Communications

  • Send order confirmations and delivery updates
  • Provide product information and availability notices
  • Share company updates and industry news (with consent)
  • Respond to customer service requests

Legal Compliance

  • Comply with applicable laws and regulations
  • Maintain food safety and traceability records
  • Protect against fraud and unauthorized transactions

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information. We may share information in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist with:

  • Website hosting and maintenance
  • Payment processing
  • Shipping and logistics
  • Customer relationship management
  • Analytics and marketing services

Business Partners

We may share information with our Norwegian suppliers and logistics partners to fulfill orders and maintain our supply chain.

Legal Requirements

We may disclose information when required by law or to:

  • Respond to legal process or government requests
  • Protect our rights, property, or safety
  • Prevent fraud or illegal activities
  • Enforce our terms of service

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience:

Essential Cookies

Required for basic website functionality, including:

  • Session management
  • Security features
  • Form submissions

Analytics Cookies

Help us understand how visitors use our Site:

  • Page views and user behavior
  • Website performance metrics
  • Traffic sources and patterns

Preference Cookies

Remember your choices and settings:

  • Language preferences
  • Display options
  • Previous form entries

You can manage cookie preferences through your browser settings, though disabling certain cookies may limit website functionality.

6. Data Security

We implement appropriate security measures to protect your information:

  • SSL encryption for data transmission
  • Secure data storage and access controls
  • Regular security assessments and updates
  • Staff training on data protection practices

However, no internet transmission is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain personal information only as long as necessary for the purposes outlined in this policy:

  • Customer information: Duration of business relationship plus 7 years for records
  • Website analytics: Up to 26 months
  • Marketing communications: Until you unsubscribe
  • Legal compliance: As required by applicable food safety regulations

8. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

Access and Portability

  • Request a copy of your personal information
  • Receive your data in a structured, machine-readable format

Correction and Updates

  • Correct inaccurate or incomplete information
  • Update your contact preferences

Deletion

  • Request deletion of your personal information (subject to legal retention requirements)

Marketing Communications

  • Opt out of promotional emails at any time
  • Update communication preferences

To exercise these rights, contact us at sales@wdseafood.com.

9. Third-Party Links

Our Site may contain links to third-party websites. This Privacy Policy does not apply to those sites, and we encourage you to review their privacy policies.

10. Children's Privacy

Our Site is intended for business use and not directed to individuals under 18. We do not knowingly collect information from minors.

11. International Data Transfers

As we work with Norwegian suppliers, your information may be transferred to and processed in Norway and other countries. We ensure appropriate safeguards are in place for such transfers.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by posting the updated policy on our Site with a new effective date.

13. Contact Us

For questions about this Privacy Policy or to exercise your rights, please contact:

WD Seafood

Email: sales@wdseafood.com

Website: wdseafood.vercel.app

For data protection inquiries specifically, please use the subject line "Privacy Policy Inquiry."